June 2017

Localization: A Short Business Case

 by anthony on  |
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Every business faces several challenges when localizing its website. These range from the actual translation of content, SEO capability, design and functionality of the site after localization. Another huge challenge lies in ensuring the website is c...

Cultural Sensitivity and Website Localization

 by anthony on  |
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We’ve talked a lot about the importance of speaking the language of your customers when going global with your website. After all, what’s the point in targeting a new market if they have no clue what you’re saying? However, another hugely important –...